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Mumbai, Maharashtra, India

Axis Mutual Fund, one of the leading asset management companies, undertook a unique initiative – #SeedTheBoldFuture which laid emphasis on an important message – A bold future starts with the seeds one sows today.

“The corporate world always talks about a sustainable performance but little do we realise that, we also share a greater responsibility towards Planet Earth. At Axis Mutual Fund, we are expanding the word “sustainable” and taking it beyond our job responsibilities with an eco-friendly step for a greener future.” says Mr. Karan Datta, Chief Business Officer – Axis Mutual Fund.

In today’s fast paced world, employees are glued to their desk from 9 to 5 delivering results under great pressures but they don’t get the opportunity to do their bit for the environment. Natural resources are depleting due various factors, global warming is on the rise and something needs to be done about it.

So, just before Diwali we got our employees to clean their desks and get rid of all the unwanted papers which usually pile up over a period of time. All the employees wholeheartedly participated in the ‘sprint cleaning act’ and helped in shredding the papers. The shredded material was handed over to a specialised company that not only deals with the recycling paper but also embedding them with seeds.

We now plan to make this into a habit by recycling all the unwanted material in the form of papers to be further used for a good cause.

This entire initiative was candidly captured and made into a beautiful video which showcased that a small step can indeed create a big impact resulting in a happy and greener tomorrow.

YT link of the video:

[youtube youtubeurl=”lDv8fBpysj8″ ][/youtube]

About Axis Mutual Fund
Axis AMC has completed over five years of operations and within a short span of has over 18 lakh active investor accounts. It currently has a portfolio of over 54 schemes and presence in over 75 cities. Axis AMC is a joint venture between Axis Bank, India’s third largest private sector bank and Schroders – one of the largest asset managers in UK.

Statutory Details: Axis Mutual Fund has been established as a Trust under the Indian Trusts Act, 1882, sponsored by Axis Bank Ltd. (liability restricted to Rs 1 lakh). Trustee: Axis Mutual Fund Trustee Ltd. Investment Manager: Axis Asset Management Co. Ltd. (the AMC). Risk Factors: Axis Bank Ltd. is not liable or responsible for any loss or shortfall resulting from the operation of the scheme.

Mutual Fund investments are subject to market risks, read all scheme related documents carefully

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