Author: Dr. Anil Jaggi

With Youngsters  entering Indian Silicon Valley everyday  from different  corners of the country  in search of better n brighter future, the city  of lakes & gardens “Bangalore” is  now facing another kind of  environmental problems. Experts  says that  “Bangalore” is dying a thirsty death way too soon.  Very true.  I also feel  the carrying capacity  of  Bangalore is already  exhausted and apart from regular traffic jams, choked roads, supply  of  clean drinking water is major challenge for locals. Many  housing  societies including posh  area like Kormangala  are   only surviving on paid tankers supply. Now, the  Million Dollar  Question is   for …

Jagdish N. Sheth is Charles H. Kellstadt Professor of Business in the Goizueta Business School at Emory University. Prof. Sheth has over 50 years of combined experience in teaching and research at the University of Southern California, the University of Illinois at Urbana-Champaign, Columbia University, MIT, and Emory University. Professor Sheth is the recipient of all four top awards given by the American Marketing Association: the Richard D. Irwin Distinguished Marketing Educator Award, the Charles Coolidge Parlin Award for market research, the P.D. Converse Award for outstanding contributions to theory in marketing, and the William Wilkie Award for marketing for…